Prepared CEO for high profile congressional testimony
2/27/2025
Client: Confidential Technology Company
An oversight hearing posed legal, operational, and reputational risks. We built a message architecture, evidence binder, and Q&A to support credible testimony.
Objective
Equip the witness to testify credibly, avoid headline risk, and advance the company's commitments.
Approach
- Mapped the committee, member interests, and likely lines of questioning.
- Drafted opening remarks and refined through multiple rounds of pressure testing.
- Built a source backed binder with exhibits, timelines, and policy references.
- Ran mock hearings with former staff and reporters to stress test answers.
- Coordinated post hearing press notes and stakeholder follow up.
Outcome / Impact
- No damaging viral clips or corrections required.
- Editorials emphasized reforms and measurable benchmarks.
- Regulators acknowledged the company's commitments in subsequent engagements.
Services used
They made a hard day straightforward with clear preparation and discipline.
Background
The hearing followed a period of scrutiny and rapid product changes. The record was complex, and the risk of misstatement was high without tight preparation.
What we did
We aligned leadership on a message architecture that would hold under pressure. We documented claims with sources, prepared concise answers, and ensured the team could support follow through after the hearing.
Result
The witness delivered clean testimony and advanced the company’s narrative. Coverage emphasized reforms and progress rather than conflict.